Email Marketing Specialist
Job Description
Job Description: Email Marketing Specialist
As an Email Marketing Specialist, you will be responsible for developing, implementing, and optimizing email marketing campaigns to engage, retain, and grow our customer base. Your primary duties will include creating compelling email content, segmenting target audiences, managing email lists, and analyzing campaign performance to drive continuous improvement. You’ll collaborate with various teams to ensure that email strategies align with broader marketing goals, while also staying up-to-date with industry trends and best practices to maximize ROI. Proficiency in email marketing platforms, analytics, and A/B testing is essential.